Twitter is a good place where fans, users, and clients get to talk about your brand, also publicly. A great opportunity for brands to knit strong relationships with their audience. If you are planning to use Twitter for business and set up a Twitter business profile, then you would definitely be struggling with the content. Let’s look at 5 tips and tricks for online businesses to adopt in order to use Twitter effectively.
1.Conduct polls to interact with followers
One of the easiest ways to create more activity on your Twitter page is to create a Twitter poll. It can be used to conduct consumer and market research, get feedback, and initiate engaging conversations with followers.
All you need to do is click the same button you always click to add a new tweet, then click on the poll icon at the bottom of the screen.Next, add your questions and choices.
2.Tweet regularly
Posting tweets in a short timespan can lead to 50%FASTER follower growth!That means that FREQUENCY should be an important part of your content strategy. Frequent tweeting doesn’t mean you have to go overboard.100 tweets per day is excessive. Aim for 10-40 tweets a day to benefit from frequent posting.
3.Use great headlines
The most compelling headlines are the ones that get us to take action.So, what does that mean for your Twitter?
- Optimize blog titles to make sure you get clicks when you share them on Twitter
- Optimize your tweets to grab viewers’ attention
The more optimized your blog post titles and tweets are, the more clicks they’ll get!
4.Be unique and special
You now have 280 characters per Tweet to create great content on Twitter.It’s true that this isn’t a lot, so it needs to bring value. Make it worth to follow you on Twitter for unique, fresh content. Besides, each social network has its own characteristics and often a different user base，what about you？And don’t just focus on content – consider adding images to your Tweets as well, when applicable.
5.Schedule Your Tweets to Save Time
While there are certainly exceptions to this, the majority of your Tweets should be planned, written and any relevant content designed several weeks in advance with constant monitoring to ensure it’s still up to par and not going to ruffle feathers by being posted at the wrong time.
The main take-away is to be CONSISTENT. Even if you’re only posting once a day, it’s important to stay on top, but also stay RELEVANT.
Twitter is one social media platform that deserves the attention of business owners. By following the five steps above, you’ll be on your way to creating your unique content.
