Instagram Reels are all the rage right now, with everyone from brands and businesses to creators skyrocketing their presence with bite-sized clips. Just like all their other newer features, the platform supports Reels by providing higher organic visibility on your Feed and the Explore page. However, with thousands of Reels being uploaded each hour, how will…
It’s no secret that the holiday season brings peak sales to businesses spanning many markets. But is your company really getting the most profit possible during this time of the year? Social media is key for attracting the attention of potential customers even with decreased organic reach and increased competition. So, this year, more than…
If you have some products you'd like to sell, but are not sure how to set up your own ecommerce site, you can turn to Facebook for help. Facebook Shop is an online business created on Facebook for business owners who are into sales. You can sell your products directly on facebook pages to millions…
Today, about 72% of adults use at least one social media platform. So for businesses, it makes sense to meet customers where they already spend time. It’s reported that 81% of Instagram users are already using the platform to research products and services. By using social platforms as a sales channel, brands have an all-in-one…
TikTok has become one of the most popular social media platforms, thanks to the wealth of trends, filters, songs, and short funny videos that live on the app. It's a great place for brands to plant and popularize their own content formats to see if they light a spark within the community. The following guide…
Social media is a very powerful tool for business. It helps you connect with your customers, increase awareness about your brand, and boost your leads and sales. That being said, special social media design will only be as effective as you make it. For the most part, these platforms are largely visual, a fact on…
Social media applications are now leading the world. From Facebook to Instagram, Twitter to LinkedIn, there are more than 4 billion users available on these platforms alone. Positive social media presence is not only your doorway to existing opportunities, but the way to create more of them in the future. Whether you’re looking to start…
TikTok has rewritten how social media works. Its exponential rise among teenagers and the generation Z populace is astounding and noteworthy. With its breathtaking record of active users worldwide, TikTok is easily the platform to reach and engage a wide social media audience. Going viral on TikTok can be a very smooth path, as TikTok…
If you aren't using hashtags on social media, you need to start now! One way of drawing attention to your Instagram account is by using hashtags in the 'Description' section of each photo you upload. This enables the users to browse images they want to see, and it can get some good exposure for your…
At first glance it can seem that Twitter is just for sending endless promotional tweets out to the people who have chosen to follow you. However, It is also a place where fans, users, and clients get to talk about your brand. You can use Twitter to increase the reach and engagement of your brand.…