There’s no denying that Facebook LIVE has changed the game, especially if you are a personal brand. However, just pressing the red Go Live button doesn’t mean that you’re actually doing it the best way. The way that will net you the most viewers, quality engagement, and an overall increase in conversions and impact for…
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As of the start of 2021, TikTok has over 700 million active users. It is the newest social media platform for businesses to build and own a presence on. Many people know of TikTok as a source of entertainment. However, they never thought of how it could benefit business owners. Using TikTok can introduce your…
Why is engagement rate important? Because it tells you how individuals interact with your Facebook content. Gaining Likes and traffic to our Facebook Pages is definitely a top goal. Meanwhile, increasing engagement should always be a priority. When fans interact with your content, leave comments on your Page and participate in a discussion, it shows…
You must have stumbled upon several live streams and wondered if you can go live on TikTok. By going live, you can show your TikTok followers what you’re up to, stream a comedy skit or musical challenge in real-time, or draw their attention to something important. Here’s everything you need to know about live streaming…
With follower counts between 1,000 and 10,000, Micro influencers are among the most popular influencers in the industry. Most Micro influencers are particular about the brands they work with. They are also willing to try new things. Today’s social media landscape has given rise to a whole new category of micro-influencers. They hold high authority…
With more eCommerce sites evolving each day, there are so many online stores out there, how can you drive traffic to your e-commerce website? Today in this article, we’ve compiled a list of the 3 best practices to drive non-stop eCommerce website traffic. We hope that you can build upon your current success and start…
IGTV is Instagram’s long-form video format. As opposed to Instagram stories, which are only a minute, IGTV allows users to create up to 10-minute video clips. Verified accounts and accounts with at least 10,000 followers can add videos up to 60 minutes. The videos can expand to be vertical, full-screen entertainment. As with most long-form…
Pinterest is a social media platform where users browse, share, and save the content they like. Pinterest marketing is a little bit different from other social media platforms, you can’t talk to other people, but you can post cool stuff and also save them on the board you create. Pinterest marketing is a powerful way…
How does your Instagram feed look? How does it flow? Does it inspire you or others? When new potential followers click on your Instagram profile for the first time, whether they like it or not... but they may judge your account based on the appearance of your feed. This may affect their decision whether to…
Buying products through social media isn't yet as common in the U.S., though Pinterest and Facebook-owned Instagram have made some inroads. Now the ecommerce platform has recognized TikTok’s untapped potential and is capitalizing on the app’s ability to make products and brands go viral. TikTok and Shopify announced a new way for businesses to sell…
